Accessory Rebranding

In today’s retail environment, order cancellations are becoming a common part of doing business.  Whether it be your own private brand or your customers’ brand, you may find yourself with inventory that sits in a warehouse without a buyer in place.

We provide rebranding rework services to help you with solutions to potentially move or sell the inventory to another buyer.

 Accessory rebranding solutions can often include various combinations and ideas such as the following:

• Redesigning the look of an accessory product by changing out hardware components such as snaps, buttons, buckles, or zipper pulls.
• Reticketing and tagging of merchandise with new logos, hangtags with product details, features, and benefits, pricing tag changes, re-stickering of SKU’s, and RFID tagging.
• Additions of new embellishments to merchandise.  Patches, tapes, cords, heat transfers, decorative leather hang tags, new charms, and more.
• Removal and replacement of logos, or addition of a branding label, badge, or a small tag.
• Kitting and repackaging merchandise into new sales and branding configurations. 

Case Study 

Problem:  A wholesaler with a large inventory of slow-moving single unit inventories of belts affixed on plastic belt hangers, sought to increase their opportunities to find a new buyer for this inventory.  The wholesaler elected to bundle single units into a 3-pack configuration with new eye-catching packaging as several buyers had been seeking such merchandising opportunities for their stores and e-commerce channels.

Solution:  Combining three styles together to make one set of belts by kitting the units into a new packaging configuration presented new sales opportunities for the excess inventory.  The new packaging configuration materials were sent flat packed to QCI, along with the single unit inventories to repackage into one set of three belts for new merchandising and store point-of-sale displays.  Plastic belt hangers were removed, and the units were neatly assembled and arranged into the new packaging configuration. The inventory was quickly reworked and allowed the wholesaler to seek out buyers that had expressed interest.

Problem:  A big box retailer’s supplier was two weeks late with delivery due to unforeseen factory delays which resulted in the retailer cancelling the entire order. The supplier could sell the backpacks to a different customer if the sewn in labels were removed and replaced with their new branding labels in a timely manner.

Solution:  QCI quickly removed and replaced the current labels to backpack vendor’s requirements which allowed them to sell the product to a new customer.